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Before
joining REI, Bradley gained experience at several other leading
retailers including Lands End, J. Jill, and Talbots. As CFO,
Bradley manages the firm’s $750 million annual revenue.
REI, the nation’s largest consumer cooperative, specializes
in camping, cycling, climbing, paddling and skiing gear. The
firm operates 66 stores in 24 states and its website, REI.com,
offers customers the internet’s largest selection of
outdoor merchandise. Additionally, the firm’s name appears
on the list of the top 100 companies in the United States
to work for each time the survey is published.
Bradley earned a bachelor’s degree at USU, and an MBA
at the University of Utah. He is currently serving on the
Board of Directors for Wilsons Leather and the National Forest
Foundation.
| Bradley
will explain how your organization can build a culture
that ensures your customers receive world class service.
He will discuss numerous companies whose ability to execute
excellent customer service provides them with a competitive
advantage, and is the key to their financial success. |
|
Bradley
Johnson